- Client: Sqor Sports, San Francisco
- Project: Verbal Branding, Campaign Concepts, Content
Hired by Sqor to undertake their verbal branding, including establishing their voice, language, and top messaging for their four targeted audiences: athletes, sports fans, markets/brands, and investors. AMJ also created the content and social posts for the Hunter Pence/Charles Schwab Own Your Tomorrow digital campaign.
- Services: brand messaging, voice exploration, elevator stories, web page concepts with copy, primary and campaign tagline development with supporting copy, naming, email campaign concepts with copy, app store descriptions, social content and posts, athlete-generated content
- Website: https://sqor.com